How To Qualify – Interview – Hire

Web Designer Near Me

The Essential Guide for Small Business Owners

Web Designer Near Me cover
Hire a Web Designer

Web Designer Near Me (eBook)

How to Qualify, Interview, and Hire the Perfect Professional for Your First (or Next) Website

The Essential Guide for Small Business Owners

“Web Designer Near Me” serves as a comprehensive resource for business owners like you who are seeking to navigate the oftentimes bewildering intricacies of web design. By providing step-by-step guidance on researching, evaluating, and ultimately hiring the perfect web designer for your specific needs, this book will empower you to make informed decisions that align with your business objectives.

Gain Knowledge – Insights – Confidence

Who Should Read This Book

Are you a small business owner looking to hire a web design professional?

Are you confused about what kind of website you actually need?

Have you worked with other web designers in the past and had negative experiences?

Do you need help with qualifying and interviewing web design candidates?

Do you want to make sure you don’t waste valuable time and piles of cash because you chose the wrong person or agency?

If you answered yes to any of the questions above, then this book is for you.

On the other hand, if you already know everything about hiring designers or developers and publishing websites, and have never had any bad experiences, then you don’t need this book.

This book is also not for business owners who want to cut costs by building their websites themselves (not that there is anything wrong with that 😉).

About The Author

Who I Am and Why I Wrote This Book

Charlotte Howard

Hi! My name is Charlotte Howard.

I am a Web Consultant, Designer, and SEO Expert.

I have been designing websites for small business owners, artists, authors, practitioners, non-profits, and others for over twenty years (400+ projects and counting). I have worked with all different kinds of people in dozens of industries.

What I have noticed is that every business owner is unique. They have different personalities, issues, requirements, technical abilities, writing abilities, time constraints, budgets, priorities, goals, and dreams.

But what I really started noticing lately is how much many business owners simply do not know about designing and building a profitable website – what it really takes and what could possibly go wrong if they hire the wrong web person or agency.

Launching even a simple website can take more work than you realize (for you and your designer), and it may also take more money than you expect to achieve your objectives.

And, disasters can and do happen. Wasted time. Wasted money. Heartache. Even bankruptcy.

I promise you, purchasing this book for a few dollars might just be the best (and smallest) investment you could ever make in your business.

It will help match you with your perfect web professional, reduce friction and stress within the relationship, manage your expectations, and protect your business from all kinds of problems and headaches you may have never considered.

Your new (or next) web designer can help take your business to new heights… if you make the right choice.

Chapter 1

What is a Web Designer?

Demystifying Job Descriptions
Types of Web Designers and Professionals
Niche vs Generalist
Things to Watch Out For
How Designers Charge
Contracts or Agreements
Payment Plans

Chapter 2

Who Are You and Why Are You Doing This?

Assessments
About Your Business
About Your Offerings
About Your Target Audience
About You, Your Gifts, and Shortcomings

Chapter 3

What Kind of Website Do You Need?

Types of Websites
A Traditional Website Checklist

Chapter 4

You Don’t Know What You Don’t Know

Ownership and Control
Website Legalities
Assets (content)
Case Studies

Chapter 5

Interviewing and Evaluating Candidates

How to Qualify a Web Designer Before the Interview
Evaluating the Evaluator – It’s a Two-Way Street.

Chapter 6

Branding

The Importance of Branding for Your Website

Chapter 7

Budget

Navigating Budgets in Web Design Projects

Chapter 8

Conversions and Sales

What is Your Responsibility?

Chapter 9

Website and Business Protection

Safeguarding Your Online Assets

Chapter 10

Traffic

Attention is the New Currency
Paid Traffic
Organic Traffic
Where are Your People?

Chapter 11

Measuring Success

Measuring the Success of Your New Website
What is a Conversion?
Crunching the Numbers

Chapter 12

Now What?

Beyond the Launch
Website Monitoring and Maintenance
SEO and Content Strategy
Marketing and Social Media Integration
Analytics and Feedback
Security Measures
Legal Compliance

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Char is professional, extremely responsive, smart, and a lot of fun to work with. She helped us on a huge website rebuild with no issues, on time and within budget. I’ve been working with Char for almost ten years and will continue to do so. If you want the best, choose Char.

Janet S. – Tucson AZ